UNSEENで一緒に仕事しませんか？!KEMURIの世界を一緒に作りましょう！
UNSEENの マーケティングプロデューサー は、当社ゲームのマーケティングイニシアティブのプランニングと実行を推進します。PRチームと密接に連携し、ゲームのライフサイクル全体にわたってインパクトのあるキャンペーンを作り上げ、世界中のプレイヤーを魅了し、インスパイアするインフルエンサーやコミュニティ戦略をリードする仕事です。
- SNSやオンライン広告を活用したプロモーション活動を行う
- PRとマーケティングチームのマネジメント :
- UNSEENのゲームの開発と発売をサポートできるパブリッシングチームを構築し、リードする
- PR戦略の策定と実行を通じて、ブランドの認知度向上およびスタジオとゲームのポジティブなイメージの構築を促進
Job Description
Come join UNSEEN as our Marketing Producer! Let's create the world of KEMURI together!
The Marketing Producer at UNSEEN will drive the planning and execution of marketing initiatives for our games. You will work closely with the PR team to craft impactful campaigns across the entire game lifecycle and lead influencer and community strategies that captivate and inspire players around the world.
We are looking for a passionate and strategic Marketing Producer! Bring your creative ideas and leadership skills to achieve the success of our games together.
Responsibilities :
Develop and Execute Marketing Strategies :Conduct market research and competitive analysis for game titles to formulate effective marketing strategiesPlan and manage digital marketing campaigns, utilizing social media and online advertising for promotional activitiesCollaborate with first parties, agencies and media partners to enhance game visibility and impactManage Marketing and PR Teams :Build and lead a publishing team that can support development and launch of UNSEEN’s gamesTrain and evaluate team members, providing support to achieve their goalsDevelop and execute PR strategies to boost brand awareness and create a positive image around studio and gameMonitor Market Trends :Continuously monitor gaming market trends to implement the latest marketing techniques and promotional strategiesUnderstand and adapt to changing consumer needs and preferences, reflecting them in product strategiesCommunity Management :Collaborate with the Community Manager to build and maintain strong relationships with the player community, gathering feedback to improve game developmentDevelop and execute communication strategies utilizing social mediaPlan and Manage Events :Organize and manage game launch events and various promotional eventsPrepare for participation and exhibitions at domestic and international game shows and exposRequirements
5年以上）PCタイトルのグローバルローンチ経験PRおよびマーケティングチームのマネジメント経験SNS運用、広告戦略に関する深い知識と実績PlusesSkills & Requirements
Over 5 years of experience in marketing or production within the gaming industryExperience launching Console / PC titles globallyExperience in managing PR and marketing teamsProven project management experience with strong leadership skillsDeep knowledge and track record in digital marketing, social media management, and advertising strategiesExperience in analyzing and implementing market trendsExcellent communication and coordination skillsProficiency in both English and Japanese at a business levelAble to work in Tokyo (In office / hybrid)PlusesGreat understanding of Game Industry and current trendsPassion for games and game developmentStrong decision-making abilities