Social Media Manager

Key Responsibilities

Strategic Social Media Performance

• Develop and implement comprehensive social media strategies that align with overall marketing objectives
• Continuously monitor and analyze competitor social media approaches to identify opportunities for differentiation and improvement
• Track, report, and optimize key performance indicators (KPIs) including : Engagement rates, Audience reach, Follower growth and Conversion metrics

Paid Social Advertising

• Design, execute, and optimize paid social media campaigns across multiple platforms, including : LINE, Meta Ads, Youtube Ads and TikTok Ads
• Manage comprehensive advertising strategies focused on : Driving website traffic, generating high-quality leads, increasing conversion rates or driving awareness.
• Implement sophisticated bidding approaches to maximize return on investment (ROI)
• Conduct rigorous A / B testing on : Ad creatives, Ad copy and Landing page designs
• Analyze campaign performance data to generate actionable insights

Reporting and Stakeholder Communication

• Generate comprehensive monthly performance reports w. key achievements, challenges, and future opportunities
• Present data-driven insights and recommendations to internal stakeholders

Qualifications

• Native-level Japanese language required as well as good English skills
• 3-5 years of experience in social media marketing
• Proven track record of managing successful paid social media campaigns
• Advanced analytical skills with ability to derive strategic insights from complex data sets
• Strong understanding of digital marketing metrics and performance optimization
• Bachelor's degree in Marketing, Communications, or related field preferred

If you’re passionate about creating and implementing social campaigns, experimenting with new ideas, and leveraging data to drive results, we’d love to hear from you.Note that this is an in-office opportunity, and that some regional travel might be required. Work Hours :  9：30-18：00（1 hour break） Holidays / Leaves :  Five-day workweek (weekend work will be required from time to time, 1-2 per month)National holidaysYear-end and New Year holidaysSummer vacationGolden Week (GW) holidaysPaid vacation Sabbatical leave  (3 weeks of paid leave after 10 years of continuous service, and 4 weeks every 5 years thereafter—take a real break from work and refresh!)Bereavement leaveSpecial leaveSick leaveMarriage leaveMaternity and childcare leave Benefits : Commuting allowanceFull social insurance coverage (employment, workers’ compensation, health, and pension)EAP (Employee Assistance Program)Overseas training opportunities (e.g., at headquarters in Switzerland, London, Boston, etc.)Welcome-back allowance (when return to work from maternity leave. equivalent to 4 weeks' salary)Access to “English Live” (online English conversation lessons)Use of the “EF Hello” app (language learning for English, French, German, Spanish, and Italian)Access to “Leadership Live” (online leadership training tool)Discount on EF programsCommemorative suitcase for 10 years of serviceCompletely smoke-free officeWater dispenser, coffee maker, and more #LI-RH