Purpose & Overall Relevance for the Organization :
- Builda local category strategy and leading the team to execute product merchandizing plan, Go To Market plan to drive brand and business success within the framework set by Global Business Units (BUs)
Key Responsibilities :
Support to drive & develop a 3-5 year category plan based on overall adidas BU process in collaboration with Global BUSupport financial expectations set out in the category integrated business planning across all channelsDevelop category initiatives to meet key commercial goalsSupport the development of business mid-long term division plan in alignment with global visionBe the interface between Global Business Unit (BU) and market stakeholdersCollaborate with relevant cross functional teams to develop and execute plansOwn end to end (E2E) market strategy and execution from Integrated Business Planning, Commercial Input to in season trade and exitOwn quality delivery toward each GTM milestonesOwn go to market planning excellence in compliance with targets for forecasting, pricing, profitability, range size, range flow, range adoption, Article Performance Review (APR) etc. including system, catalogue and master data maintenanceDefine the category range by sales channels, by stores or trade zone where necessary, within guidelines or alignmentsSupport to materialize business opportunities throughout the communication with Global BU, Channels, Wholesale accounts and any relevant external researchOwn key franchise lifecycle and inventory level to ensure brand healthPerform category insights and analytics including market / consumer / competitor insights and sales analysis and leverage for planningOwn the input of local product and allocation demand to globalResponsible for Creation Center Tokyo (CCT) creation from brief to ensure product offers to achieve the category financial target, delivery and sell through and exitSupport cross category and functional specific initiativesPresent range internally and externally with sufficient sample availabilityParticipate to customer interaction in planning phaseManage, developperformance,and winning culture with fast action through organization’s people values, motivate team / direct reports in alignment with the market organizationDevelopment cultureDrive employee engagement, leading by example.KPI’s :
Category Net Sales (NS), Net Margin and ContributionSell-out all channelsForecast & data accuracy, Drop rateNet Promote Score (NPS)Market shareKey Relationships :
Global BUCreation center including local trading companyBrand Activation, Culture marketing, Sport marketingBusiness development, GTM head officeDemand planning, SCM, FinanceChannels and External Wholesale partnersKnowledge, Skills and Abilities :
Ability to implement strategyStrong presentation / communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization.Distinct track record of success and high-level range management knowledgeStrong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions (finance preferred), as well as different organizational levels (Global, Market, etc.)Strong industry knowledge, across divisions—footwear, apparel and accessories.Expert understanding of markets’ consumers, accounts, economic environment and commercial needsAbility to Manage, Coach and Develop PeopleResults Oriented MindsetStrong team player with high level of integrity & attention to detailPro-active, collaborative and positive attitude even in changing environmentsStrong data analysis skills and ability to translate and articulate data results into clear business actions.Requisite Education and Experience / Minimum Qualifications :
5 years of experience in range management / product required.University degree in Business or equivalent professional experience, ideally in Sales and / or Marketing, MBA preferredSporting goods industry experience requiredBusiness level in both Japanese and English MandatoryHas substantial experience working with local customers and international stakeholdersHigh Business AcumenStrong PC Skills including Outlook, Word, Excel (Pivot), Powerpoint, etcPassion for sports and belief that through sports we have the power to change lives