Product Planner Leader - Rakuma Business Department (C&M)

Description

Business Overview

Rakuten's e-commerce business has grown mainly through Market Place (Rakuten Ichiba), but as the domestic e-commerce market advances to a new stage and business forms become more diverse, the company needs to establish multiple growth engines. One of the growth engines expected is the C2C business. The C2C business is a division that was relaunched after the integration of two apps, Fril and Rakuma.

Since the creation of the "flea market app" service in 2012, the volume of transactions and the number of users of flea market apps have continued to grow. In this growing field, Rakuma is leveraging Rakuten Group's assets to provide the benefit of more affordable / convenient, safe, and secure use.

In addition, Rakuma has a large number of customers in their 20s and 30s within Rakuten Group, and has a high share of new Rakuten members, making it an important means of attracting new Rakuten members.

Department Overview

Among its many services, the C2C service (Rakuma) is an important business that is expected to be one of Rakuten Group's growth engines.

Until now, the flea market business has focused on consumer-to-consumer transactions, but from now on we will steer our strategy to activate and grow the secondary distribution market as a whole, and pursue our originality.

Specifically, starting in April 2022, we will renew the application and invite domestic reuse companies to participate as "Rakuma Official Shops," aiming for further growth as a "platform for activating the circulation market.

Position : Why We Hire

Rakuten Rakuma Business, which is driving Rakuten Group's growth, is looking for a person who will be responsible for promoting projects to solve various product issues, from planning to development, from the perspective of "what kind of product should it be" and "how should it be created" to support further sales and profit expansion in the future.

The mission of this position is to lead and promote Rakuma's product planning, strategic planning, and development from start to finish in order to transform Rakuma into a new "circulation platform" including not only C2C but also B2C, while maximizing the resources of the Rakuten Group. The mission of this position is to lead and promote the development of Rakuma.

We are looking for people who are willing to take on the challenge of creating an "ideal" product from scratch in response to a new concept that is unprecedented in the world.

The new service development section, to which the product planning team belongs, is staffed by not only new Rakuten graduates, but also a diverse group of people from business company planning backgrounds and IT venture backgrounds, creating an environment where even young people can take on tasks and grow together through friendly competition.

Position Details

Example of work

You will lead the following tasks in collaboration with other departments within Rakuten Rakuma business (marketing, design, development producers, engineers, etc.) and other Rakuten Group departments.

• New product planning
• UX design
• Business requirement definition
• Organizing development requirements, etc.

In addition to the planned measures, you will also have the discretion to analyze business issues in the existing service based on Rakuten RAKUMA's actual transaction data, and formulate "ideal" solutions.

Work Environment

5 people are in this team

Rakuten Group new graduates, domestic operating companies, other venture companies, etc.

Mandatory Qualifications :

Required Experience.

Experience in organizing business in a systematic and logical manner.)

The ideal candidate will have a strong desire to learn about the business.

Desired Qualifications :

Others Information :

Additional information on English Qualification

TOEIC score of 800 or above (or proof of qualification with the same level of English proficiency, or proof of a university degree or higher from an English-speaking country).

However, if you have a TOEIC score of 600 or above, you may join the company as a contract employee. You will be required to aim to obtain 800 points after joining the company.

Proof of qualification is required by the timing of the offer notification.

If you do not have a score or proof of certification, we will invite you to take the TOEIC IP test hosted by us during the selection process.

business #serviceplanner #commerce #Rakuma

Languages :

English (Overall - 2 - Intermediate), Japanese (Overall - 4 - Fluent)