Position Title : Assistant Marketing Manager PortfolioReports to : Manager Portfolio DeploymentOrganization : Marketing Philip Morris International : Building a Smoke-Free Future At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on smoke-free products with the power to improve the lives of a billion smokers worldwide.With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. THE ROLE1.Lead development to deployment of the responsible product launch & commercialization as well as promotion by ensuring product readiness, deployment planning and execution. 2.Acting as a project manager, to ensure a full delivery of the project (e.g. NPL, promotion) by leading a wide variety of stakeholders is the role's responsibility scope. 3.Contribute to a strategic planning of the responsible portfolio by supporting MK Manager Portfolio. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. 1. [Planning] Support Marketing Manager with portfolio planning. This includes; - Provide data analysis and consumer insights in collaboration with Marketing Research- Align with each channels on channel specific plans- Support MK Mgr. with post-launch performance evaluation by data gathering & analysis 2. [Deployment] Ensure deployment of a responsible project as a Project manager 1) Lead end-to-end Product development. This includes;- Define overall strategy for the product including concept- Development and tracking of project timelines- Localization of Packaging design and user documents incl. JP translations- Ensure packaging is aligned with headquarter, legal, EA & regulatory requirements- Ensure product submission and certification by regulatory bodies- Work with Supply team to ensure demand & supply of products for the specific assigned project 2) Lead end-to-end deployment of assigned project (ie. NPL / Promotion). This includes : - Co-development of creative brief to agency, working together with MK Brand Comm team to specify project objectives, KPI, channel plan & strategy, and material requirement across all channels- Ensure the deployment toolbox (i.e. a set of creatives) meets specific requirements by channel - Monitor and manage cost within the allocated budget As Assistant Marketing Manager : - Complexity & size of the project : high & large- End-to-end deployment management independently - Handle multiple projects- Guide MK Executive QUALIFICATIONS
Marketing Manager • Japan