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[2WP] Manager for global marketing and communication team of Two-Wheeler and Powersports

[2WP] Manager for global marketing and communication team of Two-Wheeler and Powersports

Bosch GroupYokohama, Kanagawa, Japan
30+日前
職務内容の詳細
  • Company Description
  • As innovation and market leader, our solutions make riding motorcycles and powersport vehicles more safe, sustainable and fun! Two-Wheeler & Powersports is part of the Bosch Mobility Solutions business sector. We execute and coordinate Bosch’s global two-wheeler and powersports business. From the headquarter in Japan together with our hubs in the United States, Europe, India, ASEAN and China we are globally engineering, marketing and selling innovative solutions for powertrains, active safety, rider assistance and infotainment.
  • Job Description
  • Leading the international communication team :
  • Local Head Quarter with team (2 members plus interns) in Japan
  • Regional communication experts in ASEAN, China, Europe, India, North America, Latin America
  • Concept development and management of external communication :
  • Develop and lead the execution of a global Two-wheeler and Powersports communication plan in alignment with 2WP management, corporate counterparts, product management
  • Coordination of global events for and with customers (co-marketing) and other external stakeholders incl. fairs, conferences, tech shows, riding events
  • Steering of global political consulting activities
  • Steering of media creation and agencies to realize target group-oriented materials
  • Concept development and management of 2WP and Bosch internal communication :
  • Lead the internal strategy communication towards stakeholders and associates in 2WP as well as Bosch Mobility and Bosch Group
  • Create and implement global communication strategy for internal communication, including identification and management of targets and channels
  • Develop concepts and approaches for holistic strategy communication of 2WP as part of Bosch in exchange with central stakeholders
  • Tasks include :
  • Global budget ownership and planning for all communication activities
  • Qualifications
  • Experience in leading and steering a global team
  • Experience in marketing and communication
  • Intercultural competence and eagerness to work with a global team
  • Communicative, self-organized & pro-active working style
  • Willingness to create and drive innovative communication ideas
  • Entrepreneurial and strategical thinking
  • Ability to work cross-functional & cross-hierarchical up to executive management level
  • Flexibility to jump between operational and management tasks
  • English language skills on business level (writing and speaking)
  • Additional Information
  • Onbaording and training concept :
  • Bosch training measures and 2WP specific introduction to tools and work flows
  • Onsite visits to 2WP global development hubs (NA, DE, IN, CN, VN)
  • On the job training
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    Marketing Manager • Yokohama, Kanagawa, Japan