Marketing Manager

Key Responsibilities :

1. Market Analysis : Conduct in-depth market research to identify key trends, opportunities, and challenges in the aquaculture industry. Utilize data and insights to inform strategic decision-making.

2. Marketing Strategy Development : Develop comprehensive marketing strategies aligned with company goals and objectives. Identify target markets, positioning strategies, and competitive differentiation tactics.

3. Product Marketing : Lead the development of new product and execution of product marketing initiatives, including product launches, promotions, and sales support materials. Collaborate with cross-functional teams to ensure effective product positioning and messaging.

4. Brand Management : Manage and enhance the company's brand identity and reputation in the market. Develop brand guidelines, messaging frameworks, and communication strategies to maintain consistency and relevance.

5. Digital Marketing : Oversee digital marketing initiatives, including website management, social media marketing, email campaigns, and online advertising. Monitor and analyse digital marketing performance metrics to optimize campaign effectiveness.

6. Market Expansion : Identify opportunities for market expansion and penetration. Develop strategies to enter new geographic markets, target new customer segments, and diversify product offerings.

7. Partnership Development : Cultivate strategic partnerships and alliances with industry stakeholders, including distributors, retailers, and key influencers. Collaborate with partners to drive mutual business growth and market presence.

8. Budget Management : Manage the marketing budget effectively, allocating resources to maximize ROI and achieve business objectives. Monitor expenditures and track performance against budgetary targets.

Qualifications :

Native level of Japanese Language, Business level of English are essential.

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
• Proven experience in strategic marketing roles in multinational companies (Desirable but not essential : Experiences within the agriculture, aquaculture, or related industries)
• Strong analytical skills with the ability to interpret market data and insights.
• Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• Demonstrated leadership abilities with a track record of driving results in cross-functional teams.
• Proficiency in digital marketing tools and platforms, including various social medias, and analytics.
• Passion for sustainability and environmental stewardship in the aquaculture industry.
• Fluent Japanese (Native level) and business English Benefits :
• Competitive salary and performance-based incentives
• Retirement savings plan : 401K
• Opportunities for professional development and career growth both locally and internationally
• A dynamic and collaborative work environment focused on innovation and sustainability Join our team and play a key role in shaping the future of sustainable aquaculture through strategic marketing excellence! Apply now to be part of our mission-driven organization