Marketing Analyst

Job Description

ROI測定可能なマーケティングプログラムをデザイン・実行します。主な業務内容 : 社内レポートのドラフト作成およびJapan Unitリーダーチームとコーポレートマーケティングチームへの定期報告（月次 / 四半期 / 半年 / 年次）効果的なビジュアル、マーケティング資料HTMLメール、動画の作成ソーシャルメディア運用、デジタルマーケティング、スポーツホスピタリティイベント、スポンサーシップ、デジタルイノベーションに関する知識・経験の活用グローバルおよびJapan Unitの各部署チームと連携し、戦略の開発・実行マーケティングの専門知識を活かし、革新的でROI測定可能なマーケティングプログラムをデザイン・実行します。具体的な職務内容 : レポート作成 : 社内報告レポートおよび社外メールマガジンのドラフト作成デジタルキャンペーン、SNS運用 / SEOサポート新規マーケティング資料・動画作成サポートメディア連携やトップ大学との産学連携強化サポート神戸アリーナ公式パートナー活動によるブランド強化などレポート先 : 日本Senior Marketing Manager勤務形式：ハイブリッド勤務先：本社大手町直結ビル応募条件IT / インターネット業界でのデジタルマーケティング、イベント企画運営など関連分野での4年以上の実務経験デジタルマーケティングスキル / データ分析（ソーシャルメディア広告、ウェブ広告、電子メールマーケティングなど）優れたコミュニケーション能力（日本語ネイティブ必須 ・ビジネス英語尚可）最新のマーケティングツールへの関心と使用意欲Position : Marketing AnalystSummary : Infosys Japan Unit is responsible for one of the most important markets within Infosys. This position will work closely with the Infosys Corporate Marketing team and report to the Marketing Manager of the Japan Unit. The candidate will leverage their marketing expertise to design and execute innovative and ROI measurable marketing programs.Overview : Drafting internal reports and regular reporting to the Japan Unit leadership team and the Corporate Marketing team (monthly, quarterly, semi-annually, annually)Creating effective visuals, marketing materials, HTML emails, and videosUtilizing knowledge and experience in social media management, digital marketing, sports hospitality events, sponsorships, and digital innovationCollaborating with multiple teams across the global and Japan Unit to develop and execute strategiesLeveraging marketing expertise to design and execute innovative and ROI measurable marketing programsSpecific Job Responsibilities : Draft internal reports on marketing activities and external email magazines.Support digital campaigns, SNS operations, and SEO. Provide localization support for marketing materials,Liaise with the media and strengthen industry-academia collaboration with top universities.Enhance the brand through activities as the official partner of Kobe Arena Support brand enhancement and lead generation through Japan Business Federation , sponsorship events, and other industry group memberships.Build relationships with industrial analysts like Gartner and IDC to generate leads. Conduct market research, understand competitor trends, and perform quantitative data analysis.Reporting to : Senior Marketing Manager, JapanWork Format : HybridLocation : Tokyo Office, directly connected to Otemachi StationPreferred Qualifications : Over 4 years of practical experience in digital marketing, event planning, and related fields, preferably in the IT sectorExperienced in the entire process from research planning, questionnaire creation, data collection, report writing, to presentation.Skills in digital marketing / data analysis (social media advertising, web advertising,etc.)Excellent communication skills (native Japanese required, business English preferred)Self-motivated & inquisitive / Interest in the latest marketing tools and willingness to use themBachelor's or Master degreeInfosys is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.At Infosys, we recognize that everyone has individual requirements. If you are a person with disability, illness or injury and require adjustments to the recruitment and selection process, please contact our Recruitment team for adjustment only on or include your preferred method of communication in email and someone will be in touch.Please note in order to protect the interest of all parties involved in the recruitment process, Infosys does not accept any unsolicited resumes from third party vendors. In the absence of a signed agreement, any submission will be deemed as non-binding and Infosys explicitly reserves the right to pursue and hire the submitted profile. All recruitment activity must be coordinated through the Talent Acquisition department.“All aspects of employment at Infosys are based on merit, competence, and performance. We are committed to embracing diversity and creating an inclusive environment for all employees. Infosys is proud to be an equal opportunity employer.”