Media Operation - Media & Trend Department, Marketing Solutions Business(A&M)

Description

:

Business Overview
The Ad & Media Company provides advertising and marketing services, including digital advertising, research, and influencer business.

Its key strength lies in offering comprehensive solutions across all aspects of marketing-from upstream strategy planning to downstream execution such as advertising operations, performance measurement, and data analysis.

Marketing-related businesses include a wide range of marketing businesses, such as "Rakuten Marketing / LinkShare," which provides solutions for all digital marketing; "Rakuten Data Marketing," which provides marketing solutions utilizing Rakuten's owned big data; and "Rakuten Insight," which provides marketing research services.

This is an environment where you can place yourself in an organization that forms the core of the Rakuten Group, leading to your own growth and career advancement.

Department Overview
The Media & Trend Department oversees Rakuten’s media business, serving as a key user touchpoint within the Rakuten Group.

Guided by the mission “Supporting everyday life,” we operate multiple media services—including point-based media, news, and lifestyle content—used by more than 10 million users on a monthly basis.Our portfolio of media services includes

Rakuten Super Point Screen, Rakuten Web Search, Rakuten Personal Finance, Infoseek, Rakuten Real Estate, Rakuten Blog, Rakuten Recipe, and Rakuten Calendar.

Position:
Why We Hire
Guided by the mission “Supporting everyday life,” through media experiences that become starting points for users’ daily purchasing decisions and actions, we aim to maximize the value of the Rakuten ecosystem as a whole.

In addition to continuously transforming existing media services, the department actively takes on the challenge of launching new media and creating new value.
By leveraging Rakuten Group’s vast data assets and AI technologies, we strive to enhance user experience while achieving sustainable business growth.

Beyond media operations, the department also includes teams responsible for planning and developing promotional solutions for merchants on Rakuten Ichiba, as well as planning and supporting the sales of advertising products that bundle multiple media platforms across the Rakuten Group.
This enables a multi-layered business model that integrates media, data, and advertising.

As we operate multiple media services, there are many positions with significant responsibility within each media, allowing individuals to take ownership and work proactively with a high level of autonomy.

In addition, by building experience and delivering results in one media service, employees have opportunities to move on to other media within the department and take on new challenges, enabling diverse career paths over time.

Rather than being confined to a single service or function, the Media & Trend Department offers an environment where individuals can pursue cross-ecosystem challenges—spanning media, data, and the broader Rakuten ecosystem—while balancing user value and business value.

Position Details
Position Overview
This role is responsible for overseeing a wide range of operational functions that enable the stable, safe, and scalable delivery of advertising and promotional initiatives within the Media Business.
Responsibilities include advertising delivery operations across media platforms, operational support for distributing promotional products from Rakuten Ichiba merchants to Rakuten users, as well as operational design and support functions that enable media sales and marketing activities.
Depending on the assigned team, experience, and interests, this role offers a flexible scope ranging from day-to-day operational execution to operational design, improvement initiatives, and leadership of teams or projects that support the overall growth of the Media Business.

Key Responsibilities
*The scope of responsibilities will be determined based on experience, skills, and assigned teams.
*Depending on your background and seniority, if hired into a management role, you may also be involved in team management and operational structure design.

- Advertising and Promotion Delivery Operations
- Media Operations Management
- Operational Design and Process Improvement
- Customer Support and Vendor Management
- Operational Setup for New Projects and Initiatives
- Operational Support for Sales and Marketing Activities

Work Environment
Organizational structure
- Business Division: Ad & Media Company /Global Ad Division: Approximately 700 employees
- Department: Media & Trend Department: about 80 employees, about 10 employees are working for media Operation role
- Age Range: 20-40
- Ratio: More than half are mid-career hires

Mandatory Qualifications:
-At least 1 year of experience in operations, business process execution, or related roles
*Industry not limited (e.g., advertising, IT, web services, business companies, etc.)
-Experience working with multiple stakeholders to execute operations accurately and reliably
(e.g., internal and external coordination, progress management, inquiry handling, operation management, etc.)
-Experience understanding, organizing, and improving operational workflows or rules
(e.g., improvement of routine tasks, reduction of errors, efficiency improvement, etc.)

Desired Qualifications:
-Experience in advertising delivery operations, promotional delivery, or web service operations
(e.g., ad operations, campaign operation, content distribution, etc.)
-Experience in vendor management or collaboration with external partners
-Experience driving operational improvement, automation, or efficiency initiatives
(e.g., tool introduction, operation design review, scale support, etc.)
-Experience leading teams or projects, or people management experience
-Experience driving projects related to system enhancements or feature development
(e.g., requirements arrangement, coordination with related departments, progress management, etc.)