Data Analyst for Synergy Promotion - Energy Business Department

Description

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Business Overview

Rakuten is Japan's largest marketplace and Internet ecosystem, offering a wide range of more than 70 services, including e-commerce, travel, banking, fintech, food delivery, golf, insurance, instant messaging, and mobile networking. Rakuten offers more than 140 services worldwide, of which Communications & Energy Company is the division that operates the cell phone business and other telecommunications and electric energy-related businesses.

Please see below for a list of Communications & Energy Company's services*.

Department Overview

The Synergy Promotion Division is a cross-functional organization within the Home Infrastructure Business that works to enhance business synergies.

With a mission to increase cross-usage of products and boost sales and revenue across domains through collaboration within the Rakuten ecosystem, the division is responsible for data analysis, strategy planning and execution, and alliance sales targeting businesses within the Rakuten Group.

Both the home router “Rakuten Turbo” and the fiber-optic service “Rakuten Hikari” leverage Rakuten Group's big data to explore and implement various initiatives.

Furthermore, as a telecommunications provider, we can expand services through enhanced features (such as AI utilization).

Specifically, “Rakuten Turbo” launched in 2023 as a new service utilizing the Rakuten Mobile network. As mobile communication technology advances and network quality improves, it is expanding its market share year by year as next-generation home infrastructure.

In addition, as a retail electricity provider within the Rakuten Group, “Rakuten Denki” offers electricity services to households. We strive to provide users with a reliable, convenient, and cost-effective experience, and are expanding our services with the goal of becoming the No. 1 new electricity provider.

A key feature of the service is its simple design, which replaces the complex and confusing traditional electricity rate plans with a zero-base fee and a single rate per unit of electricity consumed. The service also awards Rakuten Points based on electricity usage and allows customers to pay their electricity bills using these points.

Position:

Why We Hire

Recruiting additional staff to expand our business.

Position Details

As we strive to become the No. 1 mobile company, we are seeking individuals to drive the expansion of our home infrastructure services—Rakuten Hikari, Rakuten Turbo, and Rakuten Denki—which are key to our business.

- Data analytics focused on leveraging synergies between services within the home infrastructure portfolio and Rakuten’s various other services

- Customer data analysis to identify opportunities for revenue growth based on business data

- Planning and validating new initiatives using various data sources

Work Environment

Synergy Advancement Section
Three people (in their 40s, 30s, and 20s)

Diverse backgrounds, including management roles at manufacturers, planning positions in the telecommunications industry, and sales roles.

Mandatory Qualifications:

- At least 3 years of experience in data analysis (including data extraction and processing using SQL)

Desired Qualifications:

- English proficiency

- Consulting experience

- BI tool development and operation

#business #productmanager #communicationsandenergy #RakutenEnergy