CRM STRATEGIST【外資系大手広告代理店】

integrated marketing solution開発・実施をすべてをグループ内で完結できるなど、広さと深さを備えたマーケティングソリューションを提供しています。

Logically understand the marketing issues of our clients company, collect and accumulate various information about the customer's behavior, customers, and consumers, analyze it to guide customer insights, and based on those insights, the optimal strategy And propose and implement specific tactics

As a member of the planning team you will need to work closely with client brand teams and agency networks to deliver best in class strategic thinking, insights and strategies that brings the digital space to life in the Japanese market (and potential international markets)

1. Assumed clients : Major Automotive and Manufacturing companies

2 Skills : English ability at a level that allows client service in English

• CRM / digital planning and strategic excellence
• Data & insight discovery (with client and agency tools)
• Provide meaning to complex client challenges
• Support development of creative briefs and collaborate with creative team
• Provide examples to client and creative that inspire
• Collaborate with other planners (media, comms, activation), account and creative members
• Be knowledgeable about their client’s consumers / shoppers, and where and how advertising communications & experiences contribute to their success
• Collaborate & leverage with the agency Director of Insights

550万円 〜 700万円